Elevating family finances &
Streamlining operations

BOBO by Bourgeois Bohème is an exclusive platform providing bespoke financial management and lifestyle support for a vetted community of like-minded individuals, families and advisors.
Tablet mockupPhone mockupPhones mockup
Cards mockup
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from Our Families

Founded by Willi Würms’ and Gregor Piëch’s families, Bourgeois Bohème was created with a clear vision: to meet the evolving needs of a new generation of high-net-worth families.

to Your   Loved ones

Traditional wealth management no longer fits modern lifestyles. Families today need highly personalized, bespoke and socially responsible financial solutions.

BOBO is our all-in-one solution - combining finance, security, and luxury lifestyle management in one digital-first platform.

Willi Würms & Gregor A. Piëch
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BOBO FAMEX™ - The Ultimate Financial Ecosystem for Individuals & Households

The Ultimate Financial Ecosystem

Designed for modern families, private clients, and their staff, BOBO Famex™ brings together a powerful combination of everyday financial tools, secure payment technology, and lifestyle support, all within one intuitive platform, where every feature is designed to simplify complex financial lives without compromising control or privacy.

Family & Staff Wallets

Secure accounts and payment devices for family and personnel, with separate app access and customized role permissions.

Customised Controls

Sub-accounts can be tailored with spending restrictions based on categories, timings and locations, ensuring users have access only to what they need, when they need it.

Unmatched Limits

Unparalleled financial freedom with payment limits of up to €1M per card transaction, along with industry leading top-up and ATM withdrawal limits.

Control Hub & Smart Reporting

Effortlessly track spending, match transactions with invoices, and keep everything organised with our bespoke back-office platform. Grant secure access to your team or accountant for easy reporting and reconciliation.

Global Lifestyle Services

Round-the-clock support, ensuring execution of administrative tasks, travel & entertainment arrangements, and access to a range of luxury services and offers.
Family & Staff WalletsCustomised ControlsUnmatched LimitsControl Hub & Smart ReportingGlobal Lifestyle Services
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Platform for individuals
and professionals

BOBO is an integrated solution for private households and those who support them.
For Family Offices and Advisors

For Private Schools & Universities

Banking app with parental controls and stylish payment wearables for children, educational and family support, co-hosted alumni events.
For Memberships Clubs and Luxury Services

For Memberships Clubs and Luxury Services

Secure access control and seamless payments while supporting the lifestyle needs of your clients.
For Family Offices and Advisors

For Family Offices and Advisors

Financial an lifestyle platform that brings together secure payment infrastructure, financial tools, reporting capabilities and back-office support, all in one ecosystem.
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With peace of mind

At Bourgeois Bohème, we are committed to maintain high standards of security and compliance, ensuring your assets are protected.
Safeguarding your funds is top priority. BOBO’s financial services are provided by Moorwand Ltd (FRN: 900709) in the UK, regulated by UK’s Financial Conduct Authority (FCA), and HARMONIIE SAS (Electronic Money Institution License Nr. 89589) in the EEA regulated by the Autorité de Contrôle Prudentiel et de Résolution (ACPR).

Our team is available 24/7 to address any concerns.
A product regulated by the Financial Conduct Authority
Discreet family & staff access, segregated accounts
Payment devices powered
by Mastercard
Cards and wearables without names or account numbers
3DS 2.2 for online transactions
In-app security controls
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Membership that goes beyond banking

Bourgeois Boheme card
Bourgeois Boheme card

Flagship Memberships

Bourgeois Bohème is more than a financial ecosystem - it's an exclusive community built on trust, legacy, and a shared vision for modern wealth.

Discover our tailored memberships to fit your unique needs.
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Living the BOBO experience

Indulge in exclusive access to BOBO’s latest announcements, captivating member stories, and curated, bespoke experiences from our global community.
Bourgeois Bohème Lifts  the Curtain on Dual-Sided Gold-Coated Contactless Cards 
News

Bourgeois Bohème Lifts the Curtain on Dual-Sided Gold-Coated Contactless Cards

Managing Generational Shifts: How The World’s Wealthiest Families Can Adapt to These Changing Times
Wealth management

Managing Generational Shifts: How The World’s Wealthiest Families Can Adapt to These Changing Times

BOBO Fintech: Revolutionising Wealth Management For The New Generation Of Ultra-High-Net-Worth Individuals
Innovation

BOBO Fintech: Revolutionising Wealth Management For The New Generation Of Ultra-High-Net-Worth Individuals

Meet BoBo, the fintech for the elite and the next-gen
Startups

Meet BoBo, the fintech for the elite and the next-gen

10 Lithuanian startups that raised the country's largest funding rounds in 2024; 6 of them are hiring right now
Startups

10 Lithuanian startups that raised the country's largest funding rounds in 2024; 6 of them are hiring right now

Bourgeois Bohème Unveils Enhanced Customisation for Spending Accounts for HNWIs
Wealthtech

Bourgeois Bohème Unveils Enhanced Customisation for Spending Accounts for HNWIs

Lithuania: A hotspot for innovation and tech growth
Wealthtech

Lithuania: A hotspot for innovation and tech growth

Letter: Why Bank-backed fintechs get in corporate quicksand
Wealthtech

Letter: Why Bank-backed fintechs get in corporate quicksand

Bourgeois Bohème Unveils Redesigned App With Household Financial Management Features
Press release

Bourgeois Bohème Unveils Redesigned App With Household Financial Management Features

BoBo, App-based Financial Platform for HNWI and UHNWI, Secures €6.5M to Facilitate Instant Large Volume Cross-Border Transactions
Press release

BoBo, App-based Financial Platform for HNWI and UHNWI, Secures €6.5M to Facilitate Instant Large Volume Cross-Border Transactions

BOBO Expands Payment Options with Google Pay and Garmin Pay Integration
Press release

BOBO Expands Payment Options with Google Pay and Garmin Pay Integration

Chief of Staff: Ultimate Guide to Effortless Expense Management
Partners

Chief of Staff: Ultimate Guide to Effortless Expense Management

Gilded together: luxury through the ages
Art

Gilded together: luxury through the ages

Exploring the Maldives with Ramin Sade
Travel

Exploring the Maldives with Ramin Sade

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Secure your MEMBERSHIP

Join the new era for modern families, private households and advisors with a seamless, digital-first experience designed for modern financial management.
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