BoBo Mission
Wealth offers opportunities and challenges, demanding complex financial management.
Our mission is to empower members to value time as their most precious resource, enabling financial freedom and fulfillment. We offer digital tools, exclusive services, and curated benefits to navigate complex cash-flow challenges.
In 2018, the Würms and Gregor Anton Piëch united, blending their rich heritage.
The Würms excelled in finance and naval sectors across Latin America and Europe, establishing a tradition of leadership and expertise in these industries. Meanwhile, Gregor Anton Piëch's German family heritage in car making is renowned for its relentless pursuit of innovation, precision, and engineering excellence. His influence has contributed significantly to shaping the standards of new technologies and quality advancement. The shared values of ambition, creativity, and visionary thinking between these families led to the founding of Bourgeois Bohème, a brand that embodies sophistication, heritage, and a passion for timeless quality.
Unlock a world of new experiences with BoBo. A lifestyle and community embodying the essence of individuality, offering unparalleled freedom.
Be bold, be more BoBo...